Privacy policy

Introduction

This Privacy Policy describes how Aarika Jewellery (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from aarikajewellery.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" refer to you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from various sources as outlined below. The information collected and used varies depending on how you interact with us.

In addition to the specific uses described below, we may use the information we collect to communicate with you, provide the Services, comply with legal obligations, enforce terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain depend on how you interact with our Site and use our Services. "Personal information" refers to information that identifies, relates to, describes, or can be associated with you. The categories and specific types of personal information we collect include:

Information We Collect Directly from You

  • Basic contact details such as your name, address, phone number, and email.
  • Order information including billing address, shipping address, payment confirmation, email address, and phone number.
  • Account information including username, password, and security questions.
  • Shopping information including items viewed, added to cart, or wishlisted.
  • Customer support information including details shared in communications with us.

Some features of the Services may require specific information from you. You may choose not to provide this information, but it may limit your access to certain features.

Information We Collect through Cookies

We automatically collect information about your interaction with the Services ("Usage Data") using cookies, pixels, and similar technologies ("Cookies"). Usage Data may include device information, browser information, network connection details, IP address, and interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

  • Companies supporting our Site and Services, like Shopify.
  • Payment processors who collect payment information to process transactions
  • Third parties collecting information through online tracking technologies on our behalf.

Sharing Personal Information

We share your personal information with service providers to help us provide our services and fulfill our contracts with you. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your personal information here.
  • We may share your personal information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful requests for information, or to otherwise protect our rights.

Behavioural Advertising

As described above, we use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Google Analytics to understand how our customers use the Site. You can read more about how Google uses your personal information here. You can also opt out of Google Analytics here.
  • We share information about your use of the Site, your purchases, and your interactions with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners and, in some cases, through cookies or similar technologies (which you may consent to, depending on your location).
  • For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s educational page here.

You can opt out of targeted advertising by:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Using Personal Information

We use your personal information to provide our services to you, which includes:

  • Offering products for sale
  • Processing payments
  • Shipping and fulfillment of your order
  • Keeping you up to date on new products, services, and offers

Lawful Basis

According to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

  • Your consent;
  • The performance of the contract between you and the Site;
  • Compliance with our legal obligations;
  • To protect your vital interests;
  • To perform a task carried out in the public interest;
  • For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through our Site, we will retain your personal information for our records unless and until you request us to delete this information. For more details on your right to erasure, please see the ‘Your Rights’ section below.

Automatic Decision-Making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (including profiling) when that decision-making has a legal effect on you or otherwise significantly affects you.

We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data. However, our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you. Services that include elements of automated decision-making include:

  • Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a few hours.
  • Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a few days.

Your Rights

GDPR

If you are a resident of the EEA, you have the right to access the personal information we hold about you, to port it to a new service, and to request that your personal information be corrected, updated, or erased. If you would like to exercise these rights, please contact us using the information provided below.

Your personal information will initially be processed in Ireland and then transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: Shopify's GDPR Whitepaper.

CCPA

If you are a resident of California, you have the right to access the personal information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to request that your personal information be corrected, updated, or erased. If you would like to exercise these rights, please contact us using the information provided below.

If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address below.

Cookies

A cookie is a small amount of information that is downloaded to your computer or device when you visit our Site. We use a variety of cookies, including functional, performance, advertising, and social media or content cookies. Cookies enhance your browsing experience by allowing the website to remember your actions and preferences (such as login and region selection). This means you do not have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance, whether it is their first time visiting or if they are a frequent visitor.

We use the following cookies to optimize your experience on our Site and to provide our services:

Cookies Necessary for the Functioning of the Store 

Name Function
_ab Used in connection with access to admin.
_secure_session_id Used in connection with navigation through a storefront.
cart Used in connection with shopping cart.
cart_sig Used in connection with checkout.
cart_ts Used in connection with checkout.
checkout_token Used in connection with checkout.
secret Used in connection with checkout.
secure_customer_sig Used in connection with customer login.
storefront_digest Used in connection with customer login.
_shopify_u Used to facilitate updating customer account information.

Reporting and Analytics
 

Name Function
_tracking_consent Tracking preferences.
_landing_page Track landing pages
_orig_referrer Track landing pages
_s Shopify analytics.
_shopify_fs Shopify analytics.
_shopify_s Shopify analytics.
_shopify_sa_p Shopify analytics relating to marketing & referrals.
_shopify_sa_t Shopify analytics relating to marketing & referrals.
_shopify_y Shopify analytics.
_y Shopify analytics.

The length of time a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage, or filter cookies, please refer to your browser’s help file or visit www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Contact

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at sarika.rajeevkapoor@gmail.com:

Aarika Jewellery,
56/23 2nd Street, Karpagam Avenue, Santhome High Road, Diagonally opposite M.R.C. Kalyana Mandapam,
Chennai 600028
Phone No. - +91 98414 19187